Function Entry Level Growth Level Premium Level
Brand Voice Kit (one-time setup) Included Included Included
Campaign Messaging Themes / mo 1 2 3
Blog/SEO Drafts (brief→outline→draft) / mo 2 4 6
Social Posts / mo 8 16 24
Ad Copy Variations (total) / mo 2 6 12
Email Newsletters / mo 1 3 4
Automated Email Flows (# flows) 0 1 2
Landing-Page Copy Refresh (# pages) 0 0 1
Ad Creative Sets / mo 2 6 12
Variants per Set 2 3 4
Concept Angles per Set 1 2 3
Creative Refresh Cadence Monthly Biweekly Weekly
Platform-Ready Exports (Meta/Google/LinkedIn) Yes Yes Yes
On-brand Templates Library Basic Expanded
Lead Capture → CRM/Sheets + Alerts Yes Yes Yes
UTM Schema + GA4 Event Pipe Basic Standard Advanced
Content Ops: Approve → Auto-Schedule Posts No Yes Yes
Ad Rotation / A/B Trigger (rules) No Yes Yes
Creative Fatigue Alerts No No Yes
Audience Sync (add/remove by tag/activity) No Yes Yes
Lifecycle Nudges (abandoned lead / win‑back) No No Yes
Weekly KPI Snapshot to Slack/Email No Yes Yes
WhatsApp/Telegram Lead Alerts Add‑on Add‑on Add‑on
Reporting Cadence Monthly Biweekly + Monthly Weekly + Monthly
KPI Set Reach, CTR, list growth +CPL, open/click +ROAS/CAC, assisted conv.
Insights & Next-Month Plan Yes Yes (expanded) Yes (roadmap)
Dashboard Access (read-only) No Yes Yes
Review Rounds per Cycle 1 2 2
Turnaround SLA (business days) 5–7 3–5 3–5
Communication Channel Email Email + Slack Email + Slack
Monthly Strategy Call 1 × 30m 1 × 45m 2 × 45m
Multilingual (EN/TR) Yes Yes Yes
Additional Languages Add‑on Add‑on Add‑on
One‑time Setup (USD) $400–$700 $700–$1,000 $900–$1,200

KPIs

  • Acquisition: CTR, CPC, CPL, CAC, ROAS (where applicable)
    Engagement: open/click rates, time on page, content velocity
    Growth: list growth, qualified lead rate, organic sessions
    Unit Economics (Premium+): LTV:CAC, payback period, cohort retention


Assumptions & Exclusions

  • Prices exclude ad spend, email/SMS platform fees, and 3rd-party CRMs.
    Minimum term: 3 months (Entry/Growth) or 4 months (Premium).
    Turnaround SLA: Entry 5–7 biz days, Growth/Premium 3–5.


Useful Add-Ons (Flat or Monthly)

  • Landing page (copy + layout handoff): 300 €–800 € each
    UGC script pack (5 scripts): 250 €; with raw edit notes: 400 €
    WhatsApp/Telegram lead alerts via n8n: 80 €–150 €/mo
    Multilingual expansion (per language): +200 €–500 €/mo
    Creative shoot sourcing & briefing: 300 €–900 €

 

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